QUANTITATIVE SERVICES
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WHAT IS QUANTITRATIVE SERVICES?
Quantitative research involves collecting data from a structured survey to produce statistical results about a particular topic. It is important to survey a large and representative sample of the target market to obtain reliable results. This research method can be used to gather information about various aspects of the market, such as customer satisfaction and preferences, and can be tracked over time to inform business strategy and planning.
OUR APPROACH
FACE TO FACE
We create lasting value by identifying potential areas for future growth in various business lines, markets, and
regions.
COMPUTER ASSISTED TELEPHONIC INTERVIEWS
Telephone interviews conducted with custom software following a script. Our company uses advanced software for Computer Assisted Telephone Interviewing (CATI) services.
COMPUTER ASSISTED WEB INTERVIEWS
Web interviews conducted via computer, following a script provided on a website. Questionnaires can be customized and may include multimedia elements. The flow of the questionnaire can be controlled based on participant answers or information.
COMPUTER ASSISTED PERSONAL INTERVIEWS
In Computer-assisted personal interviewing (CAPI), an interviewer uses a handheld device like a tablet or laptop to administer a survey in person or remotely. Our CAPI software offers advanced features for conducting both simple and complex interviews with logic routing. Data is sent directly to the server, saving time and resources and reducing data entry errors.
CENTRAL LOCATION TEST (CLTS)
Central Location Test (CLT) is a quantitative research method in which qualified respondents are brought to a convenient location for face-to-face interviews. Interviewers are trained to ensure the quality of the interviews, and the central location allows for better management of the process and handling of any unexpected situations.